Best answer: What is a good average engagement rate?

Most experts agree that a good engagement rate is between 1% and 5%. Rates depend on the industry, audience size or type, and the style of content published. HootSuite says the average rate of engagement in 2020 was about 4.59%.

Is 2% a good engagement rate?

You should work out a strategy to re-energise your content and engage with your followers/fans again. – For the reach- and impression-based measurement method, a 1% – 2% Facebook engagement rate is considered good. This is because promoted content is usually tailored to a unique group of audience.

Is a 20% engagement rate good?

In summary, as an industry standard, an engagement rate on Instagram between 1% and 3% is generally good, it is the average we see on an influencer’s profile.

Is 10% a good engagement rate?

Here are what engagement rates mean according to Scrunch: … Good engagement rate: 1.64% and 3.48% High engagement rate: 3.48% and 6.67% Very high engagement rate: 6.67% and 10%

What is a good average engagement rate per post?

Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.

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What’s more important reach or engagement?

Measuring engagement is primarily based on how compelling your post is to your target audience. And with higher engagement comes higher visibility (aka higher reach) for your posts.

What is a good facebook engagement rate 2020?

The average engagement rate per Facebook post is 0.27%

In a 2020 study, it was found that the average engagement rate per Facebook post across all industries was 0.27%.

What is a good engagement rate per impression?

Most experts agree that a good engagement rate is between 1% and 5%. Rates depend on the industry, audience size or type, and the style of content published. HootSuite says the average rate of engagement in 2020 was about 4.59%.

What is a good Instagram engagement rate 2020?

As of July 2020, the average engagement rate of a video post on Instagram was 1.45 percent. Additionally, image posts on the photo-sharing social site had an average engagement rate of 1.74 percent.

Engagement rate of Instagram posts between January 2017 and July 2020, by post type.

Characteristic Engagement rate

What is a good engagement rate for a website?

An engagement rate above 1% is good and a rate below a 0.5% suggests room for improvement. The average Facebook page will have between a 0.5% and . 99% engagement rate.

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