However, data from DigiDay shows that as follower base increases, both the like and comment rate decreases. This means engagement rates below 0% are low. Rates between 1 and 5% are average; between 5 and 10% are above average, between 10 and 20% is great, and anything higher than 20% is excellent.
What is a good engagement rate for 1000 followers?
For micro-influencers, who have between 1,000 and 5,000 followers, the average rate is 5.6% according to Phlanx. This reduces as follower counts go up: 1k – 5k: 5.6% 5k – 20k: 2.43%
Is 10% a good engagement rate?
Here are what engagement rates mean according to Scrunch: … Good engagement rate: 1.64% and 3.48% High engagement rate: 3.48% and 6.67% Very high engagement rate: 6.67% and 10%
What is a good engagement rate on Instagram 2020?
As of July 2020, the average engagement rate of a video post on Instagram was 1.45 percent. Additionally, image posts on the photo-sharing social site had an average engagement rate of 1.74 percent.
Engagement rate of Instagram posts between January 2017 and July 2020, by post type.
Is an 8% engagement rate good?
Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate. Above 6% = very high engagement rate.
What is a good engagement rate for 5000 followers?
Influencers with 5,000 to 10,000 followers have 6.3 percent engagement. And influencers with 1,000 to 5,000 followers have the highest engagement at an 8.8 percent engagement rate.
Who is the highest paid Instagrammer?
Top 10 highest–earning stars on Instagram
- Cristiano Ronaldo – $1.6m a post.
- Dwayne Johnson – $1.52m.
- Ariana Grande – $1.51m.
- Kylie Jenner – $1.49m.
- Selena Gomez – $1.46m.
- Kim Kardashian – $1.41m.
- Lionel Messi – $1.16m.
- Beyoncé Knowles – $1.14m.
What does engagement rate mean?
The engagement rate is a metric used to gauge the level of engagement generated from created content or a brand campaign. … In other words, the engagement rate refers to the level of interaction with followers that is generated from content created by a user.
What is a good engagement rate on Facebook 2020?
11. The average engagement rate per Facebook post is 0.27% In a 2020 study, it was found that the average engagement rate per Facebook post across all industries was 0.27%.