Your question: What is a good social media engagement rate?

Most social media marketing experts agree that a good engagement rate is between 1% to 5%. The more followers you have, the harder it is to achieve. Hootsuite’s own social media team reported an average Instagram engagement rate of 4.59% in 2020.

What is a good Facebook engagement rate 2020?

The average engagement rate per Facebook post is 0.27%

In a 2020 study, it was found that the average engagement rate per Facebook post across all industries was 0.27%.

What is a good engagement rate on Instagram 2021?

According to an annual study by RivalIQ, the 2021 industry standard engagement rate (based on total followers) on Instagram is . 92% and when we looked closer at just the influencer industry the average is 1.42%.

What is a good engagement rate?

Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.

How much does Instagram pay for 1 million followers?

Mega-influencers (more than one million followers) make $15,356 per month. Still, among holders of accounts with between 1K and 10K followers, only 22.99% report making money, compared to 68.75% of accounts with 500K to one million followers.

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What is a good engagement rate 2020?

As of July 2020, the average engagement rate of a video post on Instagram was 1.45 percent. Additionally, image posts on the photo-sharing social site had an average engagement rate of 1.74 percent.

Engagement rate of Instagram posts between January 2017 and July 2020, by post type.

Characteristic Engagement rate

Is Facebook losing users 2020?

This year, monthly US social network users will grow at less than half the pace of 2020. Facebook will experience its slowest growth ever in 2021 at just 0.8%.

Is Instagram growing or dying?

Instagram as a company and product isn’t really dying. They are still growing, capturing our attention, and making money from it.

What time is Instagram most active?

The Best Time to Post on Instagram Each Day

  • Monday: 5AM.
  • Tuesday: 6AM.
  • Wednesday: 6AM.
  • Thursday: 5AM.
  • Friday: 6AM.
  • Saturday: 6AM.
  • Sunday: 6AM.
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